OC Digital announces the appointment of John Chang as Business Director. In this strategic management role, Chang will be responsible for advertising sales strategy both locally and regionally across OC Digital’s multi-platform and suite of digital offerings. Based in Singapore, Chang will manage OC Digital’s sales organization, campaign performance team and vendor partnerships.
John Chang brings with him more than 10 years of experience in the media, advertising and digital marketing industry, most recently as Country Manager and Senior Account Director of renowned media agencies in Hong Kong, where he was responsible for delivering format and platform-neutral content solutions for clients across the Greater China region. Before working in Hong Kong, Chang has also worked in Bangkok, Thailand thus he is able to offer valuable regional experience to the OC Digital team. Prior to joining OC Digital, Chang has held key positions in BBDO, iClick Interactive, Mediatropy, Syndacast and DWA.
“Singapore and SEA are integral to our regional media business expansion, with John coming on board, we will continue to show our commitment to Singapore and also this region by innovating our way forward and creating compelling digital marketing experiences for both end-consumers and advertisers. I am confident with John’s wealth of experience working across different markets and client industries, he can lead our team to the next level”, says Benny Ong, Founder & Managing Director of OC Digital.
“I am truly honored and excited to come on board the OC Digital family. I look forward to taking our organization to a higher level in terms of service offering and service quality. My key focus will be to explore new avenue of growth for the company and one way is through our customized Customer Relationship Management (CRM) suite of solutions which a lot of SMEs in Singapore badly need but does not know where to start. There are also plans to work closely with the various business associations and partners to reach out to more local businesses to educate them on the importance of digital marketing and the possibilities it can do to help grow their business,” says John Chang.
About OC Digital Pte Ltd
OC Digital believes in making great companies become greater through the power of digital marketing. Our results-oriented digital marketing solutions have helped boost many brands’ image and equity. Founded in 2012, the agency is one of the leading and fastest-growing integrated digital marketing agencies in the region. In 2016, OC Digital was handpicked by Google into its Google Partner Elevator Program for our outstanding campaign performance and education to the market.
Today, the agency is made up of a well-rounded team of experienced and passionate digital all-stars who are committed to the online success of our clients. Our uncompromising focus on creating best-of-breed online experiences have allowed us to forge promising partnerships with some very successful companies across all industries.
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